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Disruptive Innovations – Hype or New Reality?

2020.11.18.

On 18 November 2020, we have the pleasure of inviting Mr. Péter Füzes (Oracle), who is going to give a Seminar session on Innovations.

Remember the first iPhone? When it was released in 2007, it had more software bugs and shorter battery time than the market-leading Nokia products. But, the iPhone had an easy-to-use touchscreen and dozens of apps which made the iPhone a much better work, entertainment and social tool. A few years later, Apple became one of the most profitable companies on the planet, while Nokia’s mobile telephone operation performed poorly and eventually was acquired by Microsoft. Smartphones became the new reality.

Disruptive innovation creates technologies, products or business models, which are significantly different from the ones that dominate the market. Usually, the new disruptive technologies and products are inferior to the traditional ones in key parameters but offer significantly new features.

Disruptive innovation can dramatically change the market, but not all disruptive innovation leads to success. Therefore, it is vital for managers to understand better how it works.

What is the nature of disruptive innovation? How can it be detected? How can incumbents react to it? Those are the key topics of the presentation, based on real-life examples.


Péter Füzes is Senior Director of Public Sector, Education and Healthcare in the EMEA region of Oracle Corporation since 2008. In this role, Peter is providing executive support and expertise at large and strategic government projects, especially with those introducing state-of-the-art technologies in the area of Digital Government and Government Cloud. He and his team continue to draw on global and international experiences assisting governments with sharing knowhow and best practices from various countries in different continents in order to replicate successful government projects to provide better services to their citizens.

In 1990 he graduated from the Budapest University of Technology. He attended at Columbia University’s Senior Executive Program in New York in 2001, and holds Executive MBA degrees from WU Vienna and Carlson School of Management.

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